Challenges in Patient Experience and Satisfaction Measurement
Assurances of patient satisfaction measures of experience are
mentioned throughout the Compilation of Patient Protection and
Affordable Care Act (2010). For example, under Part D grants or
awards are prioritized to measure the assessment of quality of care,
including “patient experience and satisfaction” (page 298) and,
specifically for home care, “achieving beneficiary and family
caregiver satisfaction.”
Lack of consensus on what is included
Reflection of clinical and adherence outcomes as well as
a variety of events and occurrences
Influence of survey responses:
•Self-reporting
accuracy
•Factors
not related directly to care
•“Myths
and Misperceptions”
Linking patient satisfaction to reimbursement
Supporting successful medical practices
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Lack
of consensus
As
we have seen, there is a lack of consensus around a definition of,
and what, comprises patient satisfaction and patient experience.
Resulting from this is the variety of ways that patient satisfaction
and experience is measured. It has been suggested that there are
many measurement and evaluation approaches, and that getting a full
picture may include mixed methods and approaches. This may support
cross validation of responses. The type of measurement tool may also
include considerations to the timing of the evaluation to meet
specific needs and tools that can be used to evaluate practical and
purposeful information. A measurement tool should reflect the
domains and dimensions of the definition; in this case it will be a
chosen definition.
Reflection of clinical and adherence outcomes
Patient satisfaction and experience does not only reflect clinical
and adherence outcomes, it may reflect a wide variety of events and
occurrences throughout the health incident.
Influence of survey responses
Many
concerns about measurement of patient perspectives have been
discussed in the literature. For instance, self-reporting may not
always be accurate or reflect the actual quality of care. Survey
responses can be influenced by factors not related directly to care,
including subjective assessment of current health status and
fulfillment of immediate desires, regardless of quality of care. At
this point it may be appropriate to mention some potential myths and
misperceptions about patient satisfaction surveys as discussed in
the American Medical Association’s Journal of Ethics. The first myth
is that very few patients will fill out surveys. The author suggests
that response rates are actually higher for health care surveys. The
second myth suggests that most people filling out surveys are
unhappy with their care. However, results of surveys do not seem to
back this up. The third myth is that only patients who are very
happy or very unhappy will add comments. This did not bear out in a
review of client responses in 2010 where as many patients giving
medium ratings commented. The fourth myth is that patient
satisfaction and quality are not related. While this remains
controversial, there is evidence that patient satisfaction ratings
go beyond a popularity contest and are able to identify the
difference between friendliness and competence.
Linking patient satisfaction to reimbursement
Patient satisfaction generally addresses how a patient feels and
their assessment of progress or attainment of their goals. Typical
terminology in patient satisfaction include being pleased, happy,
and satisfied. As we discussed, this can be important information
for marketing purposes and can affect loyalty, referrals, and
positive personal testimonies. Factors that predict patient
satisfaction include provider-patient communications, symptom
outcome, unmet expectations, and functional status of the patient.
Interactions with health providers were especially key and included
compassion and demonstration of concern, clear explanations of
treatment, prompt resolution of requests, and properly addressing
the patient. Satisfaction with quality of service tended to improve
satisfaction with safety procedures and activities. Dissatisfaction
was related to a lack of explanation regarding treatments, the
provider’s attention focused on devices rather than the patient, or
regarding patients as objects, a lack of medical staff presence, a
lack of privacy, and others.
Supporting successful medical practices
here
was some concern that basing reimbursement on satisfaction will not
necessarily represent quality care. Even if care provided is based
on evidence and even considered standard of care (from a legal
perspective), the patient and family may not express satisfaction
with care. Criticisms of patient satisfaction surveys include
patient lack of experience to evaluate health care quality, the
terms used tend to be subjective, patient scoring is outside of
provider control, response levels tend to be low, and surveys are
often customized, which can lead to bias. Additionally, there was a
concern that seeking to assure good and improved patient experiences
may lead to compromising optimally effective care. Another point of
view suggests that pursuing patient satisfaction may support
successful medical care practice profitability, increased market
share, employee retention and productivity, as well as reducing risk
for malpractice lawsuits. Interestingly, some research has
demonstrated greater patient satisfaction when cared for by
providers with adequate staffing, positive relations between
providers, and good administrative support.